Before the coronavirus outbreak, a bird’s-eye look at the Los Angeles metro reveals that the area was already beginning to soften as it worked its way through more than 1.26 million square feet of new retail space in neighborhood and community shopping centers delivered over the last five years. According to REIS, about 35% of that, or 443,000 square feet, came online in 2018.

Vacancy rates increased every year for the last five years while averaging approximately 7.3% for the metro area in 2019. Despite the increasing vacancy, we also had quarter-over-quarter and year-over-year growth in asking rents, primarily led by increases in the higher-end neighborhoods.

At the street level, quarterly asking rents for neighborhood and community centers averaged about $33.03 for 2019, while increasing about $0.5 a square foot from 2018 to 2019. However, pre-leasing has been weakening over the last few quarters.

Discussions in development circles were indicating fewer mixed-use projects in the planning stages with more builders favoring dedicated multifamily builds. Nevertheless, new retail inventory was in the pipeline for this year, with optimism surrounding the evolving retail landscape.

All of this was, of course, pre-coronavirus.

♦ Post Pandemic Projections
Coronavirus changed everything. It is the disruptor that interrupted the other industry disruptors in Los Angeles and across the country.

No one really knows what the long-term impact of the pandemic will be. However, I believe we’ll see three market trends begin to take shape as retailers, developers, and investors in the L.A. metro reassess and pivot with strategies to address the new market conditions and emerging landscape.

♦ Repurposing Revisited
The Los Angeles market will experience an accelerated conversion of closed restaurants into ghost kitchens as the takeout and delivery trend hastens its grip on consumers.

Closed boxes will continue to convert into distribution centers, essential retail services, or be slated for redevelopment. We’ll also see development projects shift to new ownership or new purposes as the market adjusts.

♦ Mixed-Use
Pre-coronavirus, developers were already leaning away from L.A. mixed-use projects that had traditional groundfloor retailers. This trend will continue with the exception of spaces for regional or national credit tenants such as grocery and drug stores, and health and wellness centers.

♦ Fundamentals
In the short-term, we’ll see a wave of vacancies as retailers and restaurants that were unable to survive the shutdown have to permanently close their doors. The brunt of this will be taken by independent operators.

Before the pandemic, many of the big box retailers that were on shaky ground had already closed. Those on life support, will now have to pull the plug.

To create liquidity, some retailers will execute sale-leasebacks while some will be forced to sell at reduced prices. Meanwhile, billions of dollars of dry powder wait on the sidelines ready to pounce.

The LA neighborhoods with stronger demographics will likely bounce back more quickly as demand combined with discretionary income help restore sales.

Asking rents that were already too high, will now dip between 10- and 30% as landlords will have to make more concessions to bring in new tenants and keep existing ones.

Going forward, risk mitigation will be an even stronger consideration as underwriters tread more cautiously, landlords look for protections, and tenants attempt to secure a way out or through the next pandemic or force majeure scenario.

Two of our core industries–entertainment and hospitality–were hit hard by the pandemic and while we don’t know for sure how things will evolve over the coming months, we do know that Los Angeles had an expanding economy going into the crisis. This strong foundation, along with our ability to quickly adapt, should aid in our recovery.

Does that mean we’ll get our Hollywood ending? While the plot may develop slower or differently than some would like, I think we’re going to be surprised at the better than expected reviews.